About 52 AI Experiments

52 AI Experiments is my (Brendan McNulty) weekly AI challenge in 2025—each week, I test AI on something new, whether it's interpreting data, improving my DJing, or redesigning a product page. The goal? To explore AI's real-world potential in both work and life—not just theory, but hands-on experimentation.

I've spent 20 years building and growing products globally, scaling businesses like Now Novel and consulting for brands like Canon, Nike, and Interflora. My focus has always been on experimentation, product development, and AI-driven strategy.

If you need help thinking through AI challenges, educating your team, or integrating AI into your workflow, let's connect.